Johnson & Johnson

Johnson & Johnson - Private Information Network


Johnson & Johnson is a global American pharmaceutical, medical devices and consumer packaged goods manufacturer. Founded in 1886 and headquartered in New Jersey, Johnson & Johnson is known for its corporate reputation, consistently ranking at the top of the world's most respected companies.


Johnson & Johnson needed a website to connect with their health specialists in the fields of orthopaedics, neuroscience and spinal pathologies. Their professional audience required a “no-nonsense” approach to communicate both online and offline using CD-ROM media.


JRX developed a private information portal for hospitals, surgeons and students in medical training. The website was designed in an innovative way that allowed JRGX to deliver an offline multimedia CD-ROM version that was identical to the Johnson & Johnson online web portal.


Johnson & Johnson was able communicate up-to-date information on products, procedures, conferences and surgeon fellowships in a professional and informative environment that reflected the ethos of the brand. Custom CD-ROMs were mailed to health professionals as a supplement to the website.